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The impact of cultural food trends goes beyond the most popular flavors crossing borders – flavor trends permeate everything from your local food trucks to the shelves of your grocery store. Cultural flavors and preferences in food become staples in their place of origin and quickly make headlines as word catches on globally with the help of social media and influencers.

It’s not uncommon for popular trends to begin on one side of the globe and end on the other. North American or European trends can quickly cross the hemisphere to Asia and vice versa. At Metarom, we partner with you to help you access global markets and create a reliable customer base expanding worldwide. Cultural food trends spread quickly and gain popularity with ease—why not let us help you jump on board?

Expanding Into Global Markets

Our flavor chemists at Metarom USA specialize in identifying the top global flavor trends of 2024. We examine foodie cult favorites from every continent and then discuss the flavors and cultural food trends that will eventually have a global reach.

• Our established reputation in the French food industry means we can access the latest information about growing trends and demand in Europe and beyond.
• We emphasize natural flavoring and clean labels that meet strict standards worldwide.
• Our capability extends to bulk production, helping your business expand quickly.

Our team is well-versed in the most popular trends that will elevate your business, bringing it to the next level. Metarom USA studies your existing product and customer base to identify where your growing business could benefit from popular trending flavors.

Discovering New Cultural Food Trends

New flavors always emerge; once they catch on, your business can ride the wave. Here’s how we help guide you through the process of discovering the newest and hottest trends in flavor:

• Our team helps suggest specialty global flavor trends that bring in new customers and have a far reach.
• We thoroughly examine your product line to make suggestions that help you meet changing market demands.
• By discovering cultural food trends early, your business will be ahead of the curve instead of playing catch-up later.

Whether the trend of the moment is taro, dragon fruit, or matcha, staying at the forefront of cultural flavors means showing your customer base that your brand is adaptable to a variety of cultural preferences in food.

What’s Hot: Cultural Food, Flavor Trends in 2024

This year’s trends include some hot flavors that pack a punch. We’ve been keeping tabs on what’s picking up followers this year in the culinary scene and beyond. Here are some global flavor trends to keep an eye on:

• Expect one of the hottest cultural food trends this year to involve a spicy tang or complex heat to surprise your palette and hit you a bit after you bite.
• We’re seeing more unusual global flavor trends, such as jackfruit, seitan, and tempeh, becoming known in the mainstream and in demand from curious customers.
• Traditional flavors like vanilla, cherry, and cacao are still in high demand this year.

We specialize in traditional flavors and growing new trends. Discover cultural flavors that intrigue your customer base and continue to surprise and pique interest while maintaining the integrity of your established favorites.

How to Adapt to New Cultural Food Trends

While cultural preferences in food seem to be ever-changing, staying on top of the latest trends and food flavor imports is essential for success in a global market. By identifying the global flavor trends of 2024, you’ll be miles ahead of your competitors. At Metarom, we help you adapt by guiding you through the process step-by-step.

• You can maintain the texture and composition of your product while adding flavors and zest that your reliable customer base will love.
• Work with our flavor chemists to help you create flavor combinations that make sense without becoming overpowering.
• Collaborate with a team that can help create versions of your product that meet vegan, Keto, dairy-free, and other nutritional health variations.

We are excited to partner with your growing business and help you discover something new while seamlessly integrating the best cultural flavors.

Collaborating With Metarom USA

Recent cultural food trends and cultural preferences in food have shifted toward the adventurous and bold. At Metarom, expect a professional partnership that emphasizes both longevity and sustainability. Here’s how we help you navigate the changing landscape of the food flavor industry:

• We help guide you through the process by partnering with manufacturing leaders who specialize in global production and custom flavor creations.
• We have access to bulk ordering and have experience working with various partners to create the best specialty flavors.
• Learn to adapt your product to niche markets in the health industry and access a market focused on the top global flavor trends in 2024.

Metarom’s modern flavor chemistry techniques go beyond cultural food trends and offer the best in maintaining the texture and integrity of your food or beverage creation. We also provide access to clean-label flavoring that is both natural and high-quality.

Request A Sample Online Today

Let us take the reins on your project and bring global experience to your product line. Our qualified team helps you develop a plan for integrating cultural flavors and preferences in food from start to finish. Contact Metarom USA and ask for a sample of our most popular flavors and extracts today.